Government Delegation Visits MacroLift to Discuss Intellectual Property and Technological Innovation

On September 6, 2024, a delegation led by Chen Wei, Director of the Hechuan District Administration for Market Regulation in Chongqing, visited MacroLift (Chongqing) Co., Ltd. for an on-site research tour focusing on intellectual property development, technological innovation, and the commercialization of innovation achievements. Wu Kelin, Director of Operations at MacroLift, accompanied the delegation and introduced the company’s intellectual property portfolio and innovation initiatives.

During the visit, Wu Kelin outlined MacroLift’s development history and technological innovation efforts. With more than 30 years of experience in the elevator industry, MacroLift has consistently upheld its corporate spirit of “Dedication, Innovation, Transcendence.” The company regards technological innovation as a key driver of sustainable development and continues to advance R&D and product innovation in areas such as elevator intelligence, digitalization, and practical application requirements.

To date, MacroLift has been granted over 380 elevatorrelated intellectual property rights and continues to promote the application of R&D achievements in practical products and real-world scenarios.

The delegation then visited MacroLift’s Digital Manufacturing Exhibition Hall and IoT Elevator Demonstration Center. During the tour, Wang Chenghua, Director of MacroLift’s Technology Center, introduced the company’s recent patent achievements and innovative technologies that have been successfully put into practical application. The delegation paid particular attention to several innovations, including full-travel anti-collapse protection for escalator steps, elevator waterproofing design, and IoT-based elevator access control, and recognized their practical application value.

During the discussions, Director Chen noted that, as the elevator industry faces changes in its development environment and market demands, companies should further clarify their innovation priorities, maintain investment in R&D, and strengthen the connection between technological achievements and practical industry needs. He emphasized the importance of innovation in driving high-quality development and supporting the transformation and sustainable growth of the elevator industry.

The visit provided an opportunity for further communication between the local market regulation authority and MacroLift on intellectual property development and technological innovation. It also offered valuable insights for the company as it continues to advance R&D and the application of innovation achievements.

Looking ahead, MacroLift will remain committed to innovation-driven development, focusing on elevator intelligence, digital manufacturing, and full-lifecycle service needs. The company will continue to strengthen its product technology systems and digital manufacturing capabilities, delivering products and solutions that better address practical application requirements and create value for customers.